Quote Originally Posted by TheKiltedWonder View Post
I noticed on this website that they offer a different price for non-UK, non-European customers.

http://www.men-in-kilts.com/montrose-kilt-package.html

I wonder how popular this approach is. It sure cuts into the profit margin, but it may make the whole package more affordable/attractive to a much larger group of people.

I just hope that shops over there stay creative to counter threats posed by the economy and the Gold Bros.
That difference in price is due to their not charging overseas customers the VAT, which is a tax commonly charged on products throughout Europe. It is in the range of 15%-20%, depending on the item. Think of that the next time you get charged 6%-8% for something here.