To be perfectly honest, when it comes right down to it, I choose a tartan because I like the way it looks. If it's not pleasing to my eye, I don't want it. I have a Robertson Red great kilt for really dressy occassions, but for the most part, I'm not too crazy about red tartans at all--even that one.

I love my Robertson Hunting and the Weathered Robertson Huntgin, and the Gordon, and the Leatherneck, and the Weathered Ulster cloth that I just received. (Man, is that a great tartan. But I digress.)

Fact is, the names all have a meaning for me, but I would not have ordered any of them if I hadn't liked the way they looked.

So, in effect, they're all fashion tartans in a way. I have no connection to the IOS, but I'd love to have one because I like it. Who really cares about all that. It's mostly about selling material.