Ordering your kilt hose just got a little bit easier

[mookien]

OK, somebody help me out here. I must be missing something.

I can understand why this approach is good for the STM. Like Matt wrote in post #10, "... we felt that having a distinctive domain name might help get the site more exposure in the search engines and allow more people to stumble across it".

I also agree with those who would like side-by-side displays for ease of comparison. That's a good idea.

What I don't understand is how the new url "http://comfykilthose.com" is any better than using the current url "http://giftshop.scottishtartans.org/hose_intro.html" and simply making it a bookmark for later direct reference.

Please don't infer that I am making any judgment about whether, "it's an idea worth implementing for other product lines", or not. I'm simply wondering what it is, if anything, that I don't understand about how the new url helps me shop.

[Highland Logan]

Neat idea Matt.

Frank

[CopperNGold]

Hi Matt,

This is a great idea, and I like the layout. I have no clue as to how difficult or possible it is, but I like the option to shop/filter by color, size, price. I save the 'possibles' in My Cart, and then edit to what I decide to buy.

I think this makes it easier for shoppers to quickly find what they are looking for, and also directs them to other options, thereby increasing your sales potential.

For example, if I am looking for daywear Lovat blue hose, and am not sure of the style, all the Lovat Blue options will be brought up on a page, and I might pick up a a daywear AND an eveningwear pair because all of the options are right on the page in front of me. That's a more than double sale for you!

I have no idea if this is an easy thing to set up, but it's a thought!

Cheers, Jocelyn

[M. A. C. Newsome]

Hi Matt,

This is a great idea, and I like the layout. I have no clue as to how difficult or possible it is, but I like the option to shop/filter by color, size, price. I save the 'possibles' in My Cart, and then edit to what I decide to buy.

I think this makes it easier for shoppers to quickly find what they are looking for, and also directs them to other options, thereby increasing your sales potential.

For example, if I am looking for daywear Lovat blue hose, and am not sure of the style, all the Lovat Blue options will be brought up on a page, and I might pick up a a daywear AND an eveningwear pair because all of the options are right on the page in front of me. That's a more than double sale for you!

I have no idea if this is an easy thing to set up, but it's a thought!

Cheers, Jocelyn

Agreed, that would be fantastic! It's just a bit beyond my technical know-how at the present (I do all the web design work myself).

[Dale Seago]

Agreed, that would be fantastic! It's just a bit beyond my technical know-how at the present (I do all the web design work myself).

When shopping for sunglasses, there's only one place I go: Serengeti Eyewear, because I love the technology. And the site is organized so you can search for specific feature groups: Face/frame size, polarized or not, glass lenses or not, etc., etc.

[M. A. C. Newsome]

OK, somebody help me out here. I must be missing something.

I can understand why this approach is good for the STM. Like Matt wrote in post #10, "... we felt that having a distinctive domain name might help get the site more exposure in the search engines and allow more people to stumble across it".

I also agree with those who would like side-by-side displays for ease of comparison. That's a good idea.

What I don't understand is how the new url "http://comfykilthose.com" is any better than using the current url "http://giftshop.scottishtartans.org/hose_intro.html" and simply making it a bookmark for later direct reference.

Please don't infer that I am making any judgment about whether, "it's an idea worth implementing for other product lines", or not. I'm simply wondering what it is, if anything, that I don't understand about how the new url helps me shop.

In truth, I don't think that shopping one site is any "better" than the other, so long as you know your way around both sites.

Either way, the process after you click the checkout button is exactly the same, and your order will be filled the exact same way.

We are just acknowledging the fact that some people enjoy shopping around a site with a larger catalog and other people prefer a simple site with fewer options. Now we have both. We will likely soon develop other dedicated sites for other products we carry.

And, as a benefit for the museum, we hope that having multiple domain names out there may also yield more hits in the search engines. For example, if someone is doing a google search for "kilt hose" they maybe more likely to stumble upon a site dedicated just to kilt hose than our full catalog site.

Either way is ok, we are just presenting both options. If you are familiar with our giftshop site and like using it, then great! :-) We appreciate the support!