I generally agree with the no logo philosophy. It makes me feel like I am paying an extra $10-$50 (or more) for the marketing cost of the product. Never bought a "Polo" shirt, but will wear the one my ex bought because it's a nice shirt. Since there's no "marketing cachet" in kilts yet, I don't mind promoting sportkilts or USAkilts by displaying the logo. I can't wait to own the first kilt with a Nike "swoosh" or maybe the Fubu logo

I avoid corporate conformity. Displaying the sportkilt logo or USAkilt logo does not, so it's OK with me.

BTW, I love the question "where did you get your kilt?" "The internet, of course."